The importance of connection & community
when you’re a creative business owner
The Online Creative Community
As creative business owners we use social media to promote our products and services and connect with our online communities on Instagram, Twitter, Facebook etc…
A Modern Life Spent Online
We spend so much of our lives online. A recent Ofcom study revealed that in the UK we spend an average of 24 hours a week online!
“The total amount of time spent online by Britons has doubled over the last 10 years, with a quarter of adults saying they spent more than 40 hours a week on the internet.”
Time spent online is essentially time alone so are we missing out on interacting with real people, in the real world?
The Power Of Making Real Connections
We love putting a face to an Instagram profile and actually meeting the person behind the account. Fundamentally we are social animals and sitting round a table face to face with people, just chatting is so important. We love going to events and meetups but we often go together. For creative business owners that work alone this can be a daunting experience and quite an ordeal.
Feeling like an imposter at an event is a common feeling. Thinking everyone else has a better handle on what’s going on than you. We’ve all been there! Try approaching it with a different mindset. These people are your allies and everyone is there for the same reason – to grow personal connections, make new business friends and build a support system for their businesses. Sometimes it’s good to get out of your comfort zone!
We recently went to one of the lovely meet ups in Hove held by the Sol Design Collective who support artists and makers in building their businesses. They hold regular Monday Meetups, workshops and gatherings offering creative business owners an opportunity to gain a bit of support, wisdom, space and learning from an amazing local creative community.
Here’s what Jan, the founder of Sol Design Collective says about the importance of connections and community:
“It’s such a joy to be able to meet with people face to face that I have been digitally following and chatting with for some time. Although I love all things digital and have definite tech nerd tendencies at times, there is nothing better than sitting across a table and making that real life energetic connection. “
Pin-Up Your Game: how to make Pinterest your secret marketing weapon
We are very excited to be hosting a Monday Meetup for the Sol Design Collective. Monday 19th November (7pm – 9pm) at Platf9rm in central Brighton.
“Pinterest is a great tool to market, share and sell your products and services. At this Meetup we will share tips and tricks on how to use Pinterest in an enjoyable, easy and effective way that won’t take over your life! We will be talking with Georgie Butcher from Social Pow Wow about the steps needed to make Pinterest work for you and your business”
An opportunity to meet like minded creatives who are keen to make their businesses more resilient in a relaxed and informal environment
PRICE : £10 per ticket , Every ticket includes a plus one, so bring a friend for free.
An opportunity to meet, network, and work together for the creative good.
Not sure Pinterest will work for you?